The Big Data Self-Delusion

Posted: 2016.04.15

Another great read from another skeptic of data-centered organizational strategy.

In the Forbes article, 'Big Data Self Delusion,' we learn how marketers and techies fantasize about the benefits on limitless data, while the rest of us just cringe. Far from liberating, most ordinary Americans see big data as a king of 'big brother,' constantly looking over our shoulder, cataloging each moment for future 'use.'


Click Here to see the Forbes article: The Big Data Self Delusion


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